“The (Abbott) government’s narrative is that they haven’t been able to do anything… There’s a negative story attached to the government. They must somehow shift the momentum. The mould will be set if they don’t do something soon and they will have a really, really hard time — and most likely will lose the next election.”
We’ve had two former Prime Ministers do newsworthy interviews in late September, within the same week.
I would have thought the media would have spread them (a week?) apart for maximum impact, but the media seem to love a good adversarial matching – Liberal vs Labour – at any opportunity.
Two things have had me thinking lately –
- Julia Gillard’s quote in her pre-spill interview “we all know politics isn’t about personality”.
- The role that personality plays over policy in contemporary politics.
I recently started an internship at an image consultancy firm, and it re-ignited my train of thought. As something of a politically and fashionably aware person – depending on the day, I pride myself on one over the other, these days perhaps more the latter [!]