Social Media: Socially necessary?

According to a recent survey, at least 61% of Fortune500 CEOs are not active on any of the major social networks – Facebook, Twitter, Instagram, YouTube, Google+ and LinkedIn.

Working in the digital industry, around websites and social media  – this initially perplexed me.

But then again, (CEO or not) is participation in social media necessary?

Off the back of my own social media hiatus, I’m going to say no.

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